Patient Education Concepts, LLC Agrees to Sell Certain Assets to Advice Media, LLC

by | Feb 1, 2017 | News, Press Release

Patient Education Concepts, LLC Agrees to Sell Certain Assets to Advice Media, LLC

PRESS RELEASE:

For Immediate Release:

Houston, Texas February 1, 2017

Patient Education Concepts (PEC), a leading supplier of ophthalmic patient education and marketing products to physicians and device companies has sold its Website, Sight Selector and Social Advantage (social media management) product lines to Advice Media, LLC. Advice Media is the industry leader in digital marketing for healthcare professionals servicing over 1500 clients out of their Park City, UT and Melville, NY offices. PEC will continue its Houston operations, offering the finest premium patient education brochures, custom and consent video programs, posters and interactive educational software to its customer base of over 8000 ophthalmologists.

“It is no longer enough to just offer clients a pretty website with high quality animated videos,” said Robert Watson, PEC’s founder and president since 1982. “In today’s market for premium ophthalmic services, ophthalmologists need a multi-channel marketing approach that includes a wide array of both print and digital marketing strategies to be competitive. Now, our website customers will have access to the best and most innovative forms of digital marketing to drive consumers into their practices.

In addition to providing Search Engine Optimization (SEO) services, Advice Media’s highly specialized team of dedicated website and digital marketing experts offer services such as pay-per-click, retargeting, display ads, email marketing, portal listings and social media management. With over 250 ophthalmic website customers, the addition of PEC’s Sight Selector family of products (Sight Selector Practice Edition, Sight Selector Online Edition and Sight Selector iPad Edition) to Advice Media’s product line will enhance their customer’s websites, computers and iPads with over 135 animated videos designed to educate and convert patients to premium ophthalmic services.

“PEC’s Sight Selector, Website and Social Media businesses are a wonderful strategic fit for Advice Media. Ophthalmology was already one of our largest medical specialty areas. The acquisition of these PEC product lines reinforces Advice Media’s position as the leading digital marketing agency serving Ophthalmologists and other medical professionals such as Plastic Surgeons, Dentists, Dermatologists and Orthopedic Surgeons,” explained Advice Media CEO Shawn Miele. “We are extremely excited to welcome PEC’s customers to the Advice Media family.”

About Patient Education Concepts

Since 1982, Robert Watson has provided ophthalmic practices and device companies with patient education, marketing and risk management products. Its line of premium and deluxe brochures for laser cataract surgery and refractive surgical procedures are highly effective conversion tools that can dramatically increase a practices premium surgical procedures. To learn more about PEC visit www.PatientEducationConcepts.com or call PEC at (800) 436-9126. For information about Advice Media, visit AdviceMedia.com or call (435) 575-7477.

 

Patient Education Concepts Announces the Immediate Availability of a KAMRA® Inlay Consent Video

by | Jul 1, 2016 | Informed Consent Programs, New Products, News, Press Release

Patient Education Concepts Announces the Immediate Availability of a KAMRA® Inlay Consent Video

PRESS RELEASE:

For Immediate Release:

June 30, 2016 – Houston, TX…. A 12 – minute video, “Understanding Your Procedure: KAMRA® Inlay,” is now available from Houston-based Patient Education Concepts (PEC). The video presents how the KAMRA inlay works; explains how the procedure is performed and covers post-operative instructions, side-effects and potential risks and complications.

“We were honored to have AcuFocus elect PEC to produce this video,” said Robert Watson, President of PEC. “This program will save their customers a lot of chair time explaining this exciting and unique method for the treatment of presbyopia.”

It is well documented that an effective informed consent process helps maintain good communication between physicians and patients. Since 1982, Patient Education Concepts has provided video assisted informed consent programs to assist with the requirement that ophthalmologists must disclose risks and complications and verify their patients understand those risks.

“Our goal in working with PEC to produce a consent video on the KAMRA inlay is to assure each and every patient considering this device be well informed prior to giving their consent for surgery,” said Wellentina Greer, AcuFocus’ Director of Global Strategic Marketing. “We firmly believe that better patient education leads to improved compliance and better outcomes. Having our surgeons utilizing this program will certainly enhance the communication process, increase patient satisfaction and generate even more interest in the KAMRA inlay.”

“Because informed consent delivery methods vary from practice to practice, PEC is offering the KAMRA consent video in a variety of formats so practices can choose where and how they want to educate their patients,” added Mr. Watson. “It is available via DVDs or MP4 format.”

TO ORDER OR PREVIEW:

Understanding Your Procedure: KAMRA Inlay is available for preview at www.patientedconcepts.com/KAMRA. To order a DVD or MP4 copy, call (800) 436-9126 or email: [email protected].